Did you like digital transformation? You’ll love the sustainability impact revolution!

"If you liked the recent acceleration of digital transformation, raise your hand." I often use this question in opening my keynotes about transformation and innovation. Apart from my ex-colleagues in the Big Tech industry, loving the revenue growth associated with it, most established companies' business leaders did not. The reason is quite simple, it was … Continue reading Did you like digital transformation? You’ll love the sustainability impact revolution!

Sales & Marketing Alignment: It takes two to Tango! 1st Step: Markets change faster than Organizations

Sales and marketing teams can often disagree with each other, exist in silos, and miss crucial opportunities for collaboration to maximize how content and messages resonate with buyers. Through synergy and alignment between sales and marketing, companies can create more seamless experiences for their customers, from the 1st interaction throughout the entire customer journey. How-to … Continue reading Sales & Marketing Alignment: It takes two to Tango! 1st Step: Markets change faster than Organizations

Climate change deserves our collective action NOW! Climate change 2021 report explained

https://youtu.be/wCYsXgq5en4 The most informative video I could find about the IPCC AR6 report "Climate change 2021" - less than 10mn The major climate change report from the Intergovernmental Panel on Climate Change (IPCC) has been released a few days ago, at least the first part of it describing the analysis of the sources of global … Continue reading Climate change deserves our collective action NOW! Climate change 2021 report explained

Do you have courage to lead for good? Can you make a decision at a $2B cost to be true to your values? CVS did and their business is better off!

I'm a big fan of Simon Sinek, as I guess many of you. I stumbled this morning on this video of his about courage to lead and it reinforced my belief that, just to start, public companies should be publishing their results in the form of a Triple Bottom Line (3BL): People, Planet and Profit. … Continue reading Do you have courage to lead for good? Can you make a decision at a $2B cost to be true to your values? CVS did and their business is better off!