Blogging future: leverage the long tail opportunity

I've been spending an interesting afternoon at Apple Expo in Paris yesterday with my dear friend Christophe Ginisty. Beside being Apple's PR, he's also renowned for his blogging activity. He organized a debate about blogging future. Asking candid, or was it, questions about whether blogging is just a fading trend or a ramping up attitude.I … Continue reading Blogging future: leverage the long tail opportunity

Enterprise 2.0 is here to stay

Fellow marketers, I've been away for quite some time, focusing on some quality time without a computer (can you believe that?). I'm back, energized and ready to roll!I wanted to open it up to a new topic, here on Marketing 2.0, that is keeping my team busy for quite some time now: Enterprise 2.0.I'm sure … Continue reading Enterprise 2.0 is here to stay

State of the Blogosphere

The blogosphere is just expanding like crazy. But you might wonder: what are the numbers? Thanks to Technorati, delivering numbers on a quarterly basis, here are the latest trends released and commented by Dave Sifry in his post The State of the Live Web last week:70 million blogs are currently trackedAbout 120,000 new blogs are … Continue reading State of the Blogosphere

ZoomClouds: tags cloud on your blog easy

As the blogger platform doesn't offer by default the ability to create tags cloud, I was looking for a simple way to just insert one from a third party. I like tags cloud a lot, it gives you in an eye blink a feel for what a blog is about. I'm now using ZoomClouds for … Continue reading ZoomClouds: tags cloud on your blog easy

IBM stumbles twice on its IT leadership, HP is the new King of IT

This is what we could call a defining moment. IBM will stumble twice on its results this quarter. First, IBM (IBM) global revenue should be now slightly smaller than the one from HP (HPQ), check Link to HP passes IBM as IT leader. HP's revenue for its 2006 fiscal is surging to $91.7 billion and … Continue reading IBM stumbles twice on its IT leadership, HP is the new King of IT