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What makes a good value proposition?
Designing a strong value proposition starts with understanding who you’re serving and how your business can meet their needs, relative to your competitors. Spreadsheets alone won’t tell you how to do this. Why take care of your value proposition now? I didn’t think so many business leaders would be still struggling with this. I happen… Read more
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Innovate and Transform Business Models with a Simple Framework based on Design Thinking
I notice when discussing with my clients and business leaders, a strong interest to use a simple framework in order to create or transform their businesses. Though several business blueprints do already exist, like Lean Startup, and the Business Model Canvas, IDEO has developed one of the best and simplest frameworks for business model innovation I… Read more
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How to optimize your SaaS business and make it shine for investors?
As a former Vice President of Marketing and Chief Product Officer in the Big Tech industry, focusing on software, I’ve experienced several revolutions from PC and client/server, the worldwide web, mobile, social networks, and cloud computing. Software as a Service (SaaS), part of cloud computing, disrupted the long-established software industry, propelling Salesforce, Adobe, ServiceNow, Paypal… Read more
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People, Planet and Prosperity for 2022
Looking back…Transformational – 2021 revealed my passion for people, innovation, technology and sustainable development as a purpose to better serve society. While leaving Oracle, this past year led me to help some entrepreneurs along with business leaders and their teams to unlock their true potential. Thanks to Design Thinking and newly acquired coaching skills, I was… Read more
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Climate change deserves our collective action NOW! Climate change 2021 report explained
The major climate change report from the Intergovernmental Panel on Climate Change (IPCC) has been released a few days ago, at least the first part of it describing the analysis of the sources of global warming, oceans’ rise, and other catastrophes we are already observing today. Around me, many friends and family members did ask… Read more
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The State of the Cloud for investors
In continuation to the Tech Trends, I wanted to share with you what I did also told investment bankers about this market close to my heart. I used an excellent report issued by Bessemer Venture Partners as a source. So much has changed in just 20 years. As of February 2020, there are more than… Read more
Emmanuel Obadia & Partners | Transform & Innovate 