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Who are the Buying Circle Persona to consider for a good B2B Value Proposition?
Who are the Buying Circle Persona to consider for a good B2B Value Proposition? Read more
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Did you like digital transformation? You’ll love the sustainability impact revolution!
“If you liked the recent acceleration of digital transformation, raise your hand.” I often use this question in opening my keynotes about transformation and innovation. Apart from my ex-colleagues in the Big Tech industry, loving the revenue growth associated with it, most established companies’ business leaders did not. The reason is quite simple, it was… Read more
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Storytelling for Impact – The Pitch Spin Doctor 🧞♂️
Master the art of storytelling for creating a lasting impact in public speaking, raising funds, or driving change in your organization. ‘Storytelling for Impact – The Pitch Spin Doctor’ is your guide to crafting compelling narratives tailored to your audience. Learn the secrets of personal connection, visual imagery, emotional appeal, and more to make your… Read more
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Sales & Marketing Alignment: It takes two to Tango! 3rd Step: How can you thrive on your journey to the promised land?
Sales & Marketing Alignment: How can you thrive on your journey to the promised land? Joint Strategy, OKRs, SLA and Customer 360 Read more
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Sales & Marketing Alignment: It takes two to Tango! 2nd Step: Why does it matter?
Sales & Marketing Alignment: Why does it matter? Customer Centricity, Job-To-Be-Done, Growth, Content and Messaging, OKRs Read more

