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Achieve Your Vision: Our Blog

  • Climate change deserves our collective action NOW! Climate change 2021 report explained

    Climate change deserves our collective action NOW! Climate change 2021 report explained

    The major climate change report from the Intergovernmental Panel on Climate Change (IPCC) has been released a few days ago, at least the first part of it describing the analysis of the sources of global warming, oceans’ rise, and other catastrophes we are already observing today. Around me, many friends and family members did ask… Read more

    August 12, 2021
  • The State of the Cloud for investors

    The State of the Cloud for investors

    In continuation to the Tech Trends, I wanted to share with you what I did also told investment bankers about this market close to my heart. I used an excellent report issued by Bessemer Venture Partners as a source. So much has changed in just 20 years. As of February 2020, there are more than… Read more

    July 21, 2021
  • 2021 Tech Trends and the Pandemic Impact on the business

    2021 Tech Trends and the Pandemic Impact on the business

    I was given to present last week to investment bankers, and wanted to share what I covered about 2021 Tech Trends and the impact of the COVID-19 Pandemic on the business adoption of tech innovations. I based this presentation on McKinsey’s publications and research. I eluded to: Will your organization make the most of these… Read more

    July 16, 2021
  • Data + AI is the new customer experience (CX) currency: adapting to the accelerating pace of customer changes

    Data + AI is the new customer experience (CX) currency: adapting to the accelerating pace of customer changes

    I do speak to a lot of marketers and CX practitioners around the globe about the fast pace of customer changes – which has been accelerated by COVID-19. Bring to it, technology and regulatory changes, and it certainly comes as an interesting time to be leading a deep transformation and make your business thrive in… Read more

    June 18, 2021
  • Do you have courage to lead for good? Can you make a decision at a $2B cost to be true to your values? CVS did and their business is better off!

    Do you have courage to lead for good? Can you make a decision at a $2B cost to be true to your values? CVS did and their business is better off!

    I’m a big fan of Simon Sinek, as I guess many of you. I stumbled this morning on this video of his about courage to lead and it reinforced my belief that, just to start, public companies should be publishing their results in the form of a Triple Bottom Line (3BL): People, Planet and Profit.… Read more

    May 19, 2021
  • Do you think you’re connected to your customers? Really? Do you think they agree? Let’s check…

    Do you think you’re connected to your customers? Really? Do you think they agree? Let’s check…

    When was the last time you heard in a strategic meeting some defining statement from your execs like: “We are customer-centric”, “Every decision in this meeting should be made based on customer insight”, “Customer First!”, etc.? Feels good? Do you think your customers perceived any value out of it? Did you check? Are you connected… Read more

    May 3, 2021
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Latest posts

  • AI Is Not Your GTM Strategy. It Is Your Go-To-Market Stress Test.
  • Most Companies Don’t Have a Sales Problem. They Have Revenue Fragility.
  • The AI Theater is Closing: How to Build a Revenue Engine That Actually Works
  • The AI ROI Gap: Why Your “Fuzzy Go-To-Market” Is a Wealth Destroyer
  • Why Most B2B Segmentation Fails — And How the Minimum Viable Segment Changes Everything

Top Posts & Pages

  • AI Is Not Your GTM Strategy. It Is Your Go-To-Market Stress Test.
    AI Is Not Your GTM Strategy. It Is Your Go-To-Market Stress Test.
  • Natural User Interfaces with Physiological Sensing | TechFest 2010 | Channel 9
    Natural User Interfaces with Physiological Sensing | TechFest 2010 | Channel 9
  • WOMM: Marketing 2.0 lethal weapon
    WOMM: Marketing 2.0 lethal weapon
  • BestBuy's Incredible Turnaround: How Employee Engagement and Customer-Centricity Saved the Day while maintaining ESG commitments
    BestBuy's Incredible Turnaround: How Employee Engagement and Customer-Centricity Saved the Day while maintaining ESG commitments

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