You know I'm a big believer in integrated marketing. Now that Social Media is making a surge in our marketing plans, I found this article on Marketing Sherpa interesting as it summarizes what we should do better:"Marketing teams often focus tactics and goals in a particular channel, overlooking how these channels can complement one another. … Continue reading Combining Email, Search, Social and PR for a Content Marketing Campaign: 6 Tactics to Generate Surge in Visitor Traffic
My Blog
Facebook Is Not the Whole Game — Other Social Networks for Business
I've found this interesting take on different social media tools that are beyond Facebook interesting attempt to help entrepreneurs."It may seem that Facebook, LinkedIn and Twitter get all the media love when it comes to social networking, but there is a wealth of sites out there to link business people with other like-minded folks. Most … Continue reading Facebook Is Not the Whole Game — Other Social Networks for Business
Third generation ERP: user-centric and social
ERP Evolution Back in the 80’s, ERP software have been created in order to address a key productivity issue in the enterprise. The goal, as it is still the case today, was to reduce transaction costs in automating key business processes from manufacturing through finance and sales organizations. Transaction Cost The notion of transaction cost … Continue reading Third generation ERP: user-centric and social
How to survive the crisis: let’s change the world
I just started a small book by Jacques Attali: "Seven Lessons for life" or how to survive crisis, where the author develops these seven lessons in the context of the economic crisis but also suggests that we apply these in ou life to survive.I wanted to share with you the seven lessons, imagining that they … Continue reading How to survive the crisis: let’s change the world
Good presentation at Enterprise 2.0 Summit 2009 by Dion Hinchcliffe
Check out this SlideShare Presentation, very interesting view on the progress of Enterprise 2.0 penetration as well as recommendations to succeed in deploying it in your enterprise.Enterprise 2.0 Summit 2009 Closing Keynote by Dion Hinchcliffehttp://static.slidesharecdn.com/swf/ssplayer2.swf?doc=enterprise2-0summit2009keynote-091112161348-phpapp02&stripped_title=enterprise-20-summit-2009-closing-keynote-by-dion-hinchcliffeView more presentations from Dion Hinchcliffe.
Web Evolution Nova Spivack Twine
Check out this SlideShare Presentation: Web Evolution Nova Spivack Twinehttp://static.slidesharecdn.com/swf/ssplayer2.swf?doc=webevolution-novaspivack-twine-091221215150-phpapp01&stripped_title=web-evolution-nova-spivack-twineView more presentations from Nova Spivack.
Why Work Could Not Be Social Again ?
I wanted to share this video with you as I like the messages a lot and the way it's articulated. I'm not in any way related to Jive btw.Enjoy:
Emmanuel Obadia & Partners | Transform & Innovate 