Unpacking the magic behind a potent value proposition. Dive into tales from my tenure at Sage, Oracle, and Salesforce, and discover the heartbeat of brand promise
Who are the Buying Circle Persona to consider for a good B2B Value Proposition?
Who are the Buying Circle Persona to consider for a good B2B Value Proposition?
What makes a good value proposition?
Designing a strong value proposition starts with understanding who you’re serving and how your business can meet their needs, relative to your competitors. Spreadsheets alone won’t tell you how to do this. Why take care of your value proposition now? I didn’t think so many business leaders would be still struggling with this. I happen … Continue reading What makes a good value proposition?
Emmanuel Obadia & Partners | Transform & Innovate 