“AI Agent bench” (service, prospecting, content, ops).
Emmanuel Obadia Customer Experience (CX), Marketing, Our Blog, Strategy, Leadership & Management

5 Surprising Truths About AI in CRM for SMBs (and a 30‑Day Pilot Plan)

AI in CRM isn’t a mega‑project. Here’s how SMBs get quick wins: data hygiene, task‑specific agents, and human moments that matter.

Emmanuel Obadia AI, Digital Marketing, Marketing, OKRs, Our Blog

Harnessing the Power of ChatGPT in Crafting Stellar OKRs: a B2B Tech Consultancy example

In the intricate tapestry of the business landscape, setting objectives that are both visionary and actionable is paramount. Enter OKRs - Objectives and Key Results - the framework that’s revolutionizing goal-setting from Silicon Valley startups to established multinational corporations, as I illustrated with the Google Chrome example here. But as many businesses have discovered, crafting … Continue reading Harnessing the Power of ChatGPT in Crafting Stellar OKRs: a B2B Tech Consultancy example