Emmanuel Obadia - AI ROI Growth Operating System - Fixing a leaking sales pipeline metaphor

The AI ROI Gap: Why Your “Fuzzy Go-To-Market” Is a Wealth Destroyer

2025 exposed the Great AI Delusion: companies squandered funds on AI without addressing their 'Fuzzy GTM.' AI doesn’t create performance; it amplifies flaws—igniting faster failure rather than growth. To scale in 2026, leadership must shift from 'AI Theater' to a Growth Operating System rooted in Customer Truth and execution. Embrace clarity or dry up.

Embracing 2024: A Year of Transformation and Innovation

Happy New Year to all my readers! As we welcome 2024, I find myself reflecting on the past year’s journey - a blend of achievements, learnings, and new beginnings. In this blog post, I want to share these reflections with you, and also unveil some exciting plans for the year ahead. https://youtu.be/0MPRrMhq-hU?si=FNd9_U91rSS34CEM Reflecting on 2023 … Continue reading Embracing 2024: A Year of Transformation and Innovation